One of my clients, Enthuse, just announced a college ambassador program. If you know any college students looking to gain experience working in sports / social media, please let them know! See slides below, or follow this link for details Enthuse is poised for rapid growth thanks to its mobile loyalty platform which is focused [...]
Finally, two sports teams that get it! The Steelers face the Cowboys this Sunday in Dallas, and thanks to some clever work by each team’s digital crews, the franchises are competing in social media spheres as well. Steelers & Cowboys are evenly matched in both realms. Both teams have 7-6 records this season, and they’re [...]
How did E mail become the “other” white meat? While everyone is going crazy over social media, I suspect Email is getting overlooked and underutilized by many professional sports teams. With this suspicion on my brain I set out recently to do a little research using baseball teams as my subjects. The results of my [...]
Want to get your wireless partner to pay for connectivity upgrades at your stadium? Show them this… ….Ninety-nine percent of smart phone owners have experienced trouble calling or connecting at sports stadiums, and (as a result) sixty-eight percent of these fans think less positively about their wireless carriers. That’s right, fans don’t blame the team [...]
If America’s major universities want to engage avid sports fans during live events, they should pay more attention to Twitter than Facebook, and they should forget about Foursquare altogether; At least what our data seem to be saying. As part of our ongoing “Social Sports Poll,” we recently surveyed social media fans and followers of [...]
Comment Wall (7 comments)
Great meeting you earlier this week. Nice Horns win as well, by the way. I know you guys are pretty well set locally, and I'm sure Jeff will be there to offer his assistance,.but should you ever have PR needs or just want to get an outside opinion feel free to drop a line.
Best,
Steve
212.537.8094
sbonsignore@gcigroup.com
Thanks for the acceptance look forward to getting new ideas from everyone
Right now I am not working on the .com side. Once it is rolled out, I am sure I will have some role over there. We are doing a lot of cool things in the coming months.
I'd love to bounce a couple ideas to you, when you get a chance. I work for a .com startup called Zazzle.com (30 minutes south of San Francisco) which has a pretty amazing site, and on top of all the items we have, -EVERYTHING is produced and shipped in 24 hours or less.
I've spent quite a bit of time in the college sports arena and was on the sideline with my 15 year old son for the UT/Nebraska game...
Please track me down @ scott.pelluer@zazzle.com at your earliest convenience.
Sincerely,
Scott
We have some interesting opportunities for live college football games for the major conferences and top 25 for the fall.
We covered al major bowls the last two years (six in-stadium game promos) and Wild Card toSuperbowl, now branching out to season long initiatives for live branded text massaging prediction games and companion microsites. Launching our own destination site in August.
I would like to learn about what you do for IMG.
Regards,
Kent Jordan - Founder
EVP Business Development
KlickSports
"Live Multi-media
Casual Sports Games"
Los Angeles, Ca
310-467-1648
I am working as a summer intern for a company called Flimp Media that develops web video marketing and analytics technology. Looking at your line of work, it seemed like Flimp could be valuable for your marketing efforts.
Flimp has made it very easy and inexpensive to create, distribute and track web video marketing campaigns for event promotion, fundraising, alumni connections, recruiting, selling merchandise, and player profiles. My guess is that a company like Nike, Gatorade, etc. would be interested in branding your outbound "flimps" to reach your fan base. They could underwrite your campaigns, costing your dept. nothing. We have many client examples and case studies on our website at www.flimp.net.
If you are interested in using web video marketing, I’m sure we can set up a trial account for you.
We have recently been in contact with other colleges such as Duke University, Villanova University, Syracuse University, and Davidson University. Thanks for your time and please let me know if you have questions or would like some more information.
I would be happy to show you some examples of recent 'flimps.' Thanks, Allie
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