Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Steve Gelinas
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  • Atlanta, GA
  • United States
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Sales v Marketing

Replied Aug. 12, 2008

 

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Profile Information

What kind of company do you work for?
agency
What is the name of your company?
American Hole N One
What is your job title?
Account Executive
What is your job function?
sales
Company Website
http://ahno.net
Who referred you to SM 2.0? (Or how did you find it)?
Marketing

Comment Wall (3 comments)

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At 12:02pm on August 26, 2008, Kris said…
Steve -

Good talking w you yesterday. Please send me that info whenever you get a chance.

Thanks,

Kris

Thanks,
Kris
At 12:07pm on August 25, 2008, Kris said…
Hey Steve,

Sorry we missed each other last week. I'll give you a ring this afternoon.

Thanks,

Kris
At 4:43pm on June 26, 2008, Kris said…
Hi Steve,

Thanks for your note. You may have to join facebook, if you aren't already a member, to see the group. Try this link:

http://www.facebook.com/group.php?gid=34264328168

Kris
 
 

Discussion Forum

Robert K Sebbale

Home grown Database versus vendor CRM programs

What would be the best CRM program for a football (soccer) property to utilize for it's every day relationships? Would it not be better to have a home grown database and the use that to communicate w…

Started by Robert K Sebbale Feb 17.

Mike Mahoney

Microsoft CRM Users? 1 Reply

Any other users of Microsoft CRM for selling sponsorships?

Started by Mike Mahoney. Last reply by Eric Reckman Apr 1.

About

Pat Coyle Pat Coyle created this Ning Network.

Sports Marketing 2.0

Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us

In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.

RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook

This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]

Sponsor Tweets from SBJ in NYC today

Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]

Can you spot the Colts (employees) in this photo?

MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]
 

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