Re-thinking sports marketing now that fans are in charge
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Kent Jordan
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- United States
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Profile Information
- What kind of company do you work for?
- brand marketer
- What is the name of your company?
- KlickSports
- What is your job title?
- Founder - EVP Business Development
- What is your job function?
- management
- Company Website
- http://www.klicksports.com
- Who referred you to SM 2.0? (Or how did you find it)?
- Pat Coyle
Comment Wall (4 comments)
- At 1:24am on August 26, 2009,
Dion "Flea" Lee said…
- Hello Kent, my name is Dion Lee, CEO of the Women's Football Camp and Conference. We are looking for marketing folks to come and speak at our camp and conference to be held in Las Vegas on January 7-10, 2010. Please give me a call at 702-764-8878.
- At 4:30pm on September 9, 2008,
Alice Rooks said… - Hi Kent,
Thanks for the message, last year we were informed that we should not have a prediction module up but this year we do. We do have a fan prediction page on our website - http://www.bigtennetwork.com/sports/football/Big-Ten-Network-Football-Fan-Experts.asp
It changes every sports season, please let me know if you have any other questions.
- At 2:55pm on September 2, 2008,
Alice Rooks said…
- Hi Kent,
We can't do predictions since that is a form of gambling which is not allowed in collegiate sports.
- At 8:45am on June 23, 2008,
Chris Becker said… - Hey Kent,
The Euro mobile sites have all focused on SMS updates, WAP portals, video games, and downloads. Some even sell mobile phones and a service plan but so far none of them have entered the social networking world. I'll keep my eyes open and let you know if I come across anything interesting.
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Forum
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago,...
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Ca...
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 20 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case...
Started by Pat Coyle in Killer Apps. Last reply by Miklós Breitner Nov 16.
Sports marketing in London
Looking for a sports marketing role in London, any advice?! Cheers, Ladi
Started by Ladi Moradi in Job Openings Nov 2.
Fund Sport - Grassroots sports blog 10 Replies
We're soon to be launching FundSport.com, a new blog site focussed exclusively on the development on grassroots sport across the globe. We are currently looking for contributors to write posts for...
Tagged: Marketing, Fundraising, PR, sports, grassroots
Started by Ashley Read in Web 2.0 general ideas. Last reply by Ashley Read Nov 24.
About
Sports Marketing 2.0
RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]Colts social media deliver game balls to fans
The Indianapolis Colts fan social network, MyColts.net is building its brand by offering members access to experiences other fans can’t get. One example: the MyColts.net Game Ball. Each week during the season one fan will be selected to receive a personalized game ball. These balls are official NFL footballs, and they’re painted by the same company that [...]© 2009 Created by Pat Coyle
