Re-thinking sports marketing now that fans are in charge
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Kate Upfield
- 26, Female
- Atlanta, GA
- United States
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Profile Information
- What kind of company do you work for?
- agency
- What is the name of your company?
- American Hole 'n One
- What is your job title?
- Marketing Coordinator
- What is your job function?
- Marketing
- Company Website
- http://www.ahno.net
I have worked for American Hole 'n One since 2006. Other companies I have worked for include the Walt Disney Company, the Colonial Center in Columbia, SC (a Global-Spectrum owned facility), the Bowie Baysox (AA minor league baseball team), and the Baltimore Ravens.
Born and raised in Maryland, I am a HUGE Redskins, Orioles, and Terps fan. I currently reside in Atlanta, GA.
Greatest Sports Moment (to date): Going to Super Bowl 42 in Phoenix where I was fortunate enough to attend several pre/post game parties and have awesome seats to the game. Thanks Richard!!!
Groups
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Sports Web/Multimedia ...
31 members
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Web Operations
19 members
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Action Sports
42 members
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Sports Social Networks
170 members
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Twitter Sports Connect
51 members
Forum
Seeking advertisers for Boston Sports Website
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago,...
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy Nov 10.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Ca...
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 19 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case...
Started by Pat Coyle in Killer Apps. Last reply by Amy Martin 14 hours ago.
Sports marketing in London
Looking for a sports marketing role in London, any advice?! Cheers, Ladi
Started by Ladi Moradi in Job Openings Nov 2.
Fund Sport - Grassroots sports blog 9 Replies
We're soon to be launching FundSport.com, a new blog site focussed exclusively on the development on grassroots sport across the globe. We are currently looking for contributors to write posts for...
Tagged: Marketing, Fundraising, PR, sports, grassroots
Started by Ashley Read in Web 2.0 general ideas. Last reply by Ashley Read Nov 4.
Sports Marketing 2.0
RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]Colts social media deliver game balls to fans
The Indianapolis Colts fan social network, MyColts.net is building its brand by offering members access to experiences other fans can’t get. One example: the MyColts.net Game Ball. Each week during the season one fan will be selected to receive a personalized game ball. These balls are official NFL footballs, and they’re painted by the same company that [...]© 2009 Created by Pat Coyle
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Just wanted to introduce myself, and let you know about our Flimp Marketing Platform which would allow you to provide a new service to your existing clients.
With a Flimp account you can Create, Send, and Track "eVideo" campaigns for your clients.
To learn more, please visit www.flimp.net
Thanks,
Terry Whelan
SVP-Flimp Media, Inc.
Boston, MA
www.flimp.net