Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Julie Grice
  • Female
  • Indianapolis
  • United States
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Julie Grice's Friends

  • Mike Magan
  • Matt Engel
  • Darrin Gray
  • Douglas Karr
  • Pat Coyle
 

Julie Grice's Page

Latest Activity

Karen Gilmore left a comment for Julie Grice
"Network build by women sports fans for women sports fans Men are welcome to join as well  http://womensportbarnetwork.ning.com/ Visit WSBN: Women Sport Bar Network"
Dec 16, 2009
Julie Grice joined Stewart Whicker's group
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Sports Social Networks

Developers of sports social networks. Share ideas to bring more people online to then go offline and play more sport.
Jul 9, 2009
Julie Grice posted a group
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St. Thomas University Alumni

for Sports Administation alumni, St. Thomas University, Miami, FL
Jul 9, 2009
Julie Grice joined Evan Frankel's group
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Motor Sports Business Fuel

Single point of global contact for marketers and executives in the motor sports industry to share opportunities, ideas and trends. Make contact with counterparts in other racing series and build your business together.
Jul 9, 2009
Julie Grice updated their profile
Jul 9, 2009
Julie Grice and Matt Engel are now friends
Jul 9, 2009
Julie Grice is now a member of Sports Marketing 2.0
Jul 3, 2009

Profile Information

What kind of company do you work for?
other
What is the name of your company?
GRICE - Smart Sponsorships
What is your job title?
President
What is your job function?
Marketing
Who referred you to SM 2.0? (Or how did you find it)?
Pat Coyle

Comment Wall (1 comment)

At 2:21pm on July 11, 2009, ArLena Richardson The ePublicist said…

Welcome Julie,
I buzzed by to say welcome to the community and to leave deep graitude for joining
Twitter Sports Connect.
Stay Smart,
Ar Lena

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Sports Marketing 2.0

Enthuse mobile app seeks college students who want to work in sports

One of my clients, Enthuse, just announced a college ambassador program. If you know any college students looking to gain experience working in sports / social media, please let them know! See slides below, or follow this link for details Enthuse is poised for rapid growth thanks to its mobile loyalty platform which is focused [...]

Steelers vs. Cowboys in social media co-opetition

Finally, two sports teams that get it! The Steelers face the Cowboys this Sunday in Dallas, and thanks to some clever work by each team’s digital crews, the franchises are competing in social media spheres as well. Steelers & Cowboys are evenly matched in both realms. Both teams have 7-6 records this season, and they’re [...]

Email Power Rankings for MLB teams

How did E mail become the “other” white meat? While everyone is going crazy over social media, I suspect Email is getting overlooked and underutilized by many professional sports teams. With this suspicion on my brain I set out recently to do a little research using baseball teams as my subjects. The results of my [...]

College sports fans blame carriers for poor connectivity at stadiums

Want to get your wireless partner to pay for connectivity upgrades at your stadium? Show them this… ….Ninety-nine percent of smart phone owners have experienced trouble calling or connecting at sports stadiums, and (as a result) sixty-eight percent of these fans think less positively about their wireless carriers. That’s right, fans don’t blame the team [...]

College fans like Twitter more than Facebook for sports

If America’s major universities want to engage avid sports fans during live events, they should pay more attention to Twitter than Facebook, and they should forget about Foursquare altogether; At least what our data seem to be saying. As part of our ongoing “Social Sports Poll,” we recently surveyed social media fans and followers of [...]

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