Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Joe Gill
  • Male
  • Wilmington, MA
  • United States
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Can fantasy biz survive without social media?

I dont this fantasy sports could survive without social media. Speaking from personal experience, I get all my football information from tweets and facebook updates. Social media is now even more acc…

Tagged: games, social, fantasy, sponsorship

Replied Oct 28

 

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Kevin Flight and Joe Gill are now friends
November 27
Joe Gill replied to Pat Coyle's discussion 'Can fantasy biz survive without social media?'
I dont this fantasy sports could survive without social media. Speaking from personal experience, I get all my football information from tweets and facebook updates. Social media is now even more accessible and more current than info on websites. W…
October 28
seeking an events/tradeshow management/marketing position
October 26
Joe Gill left a comment for Helen Wu
October 11
Please check out my site and tell me what you think. All feedback welcome! http://boston.sportsthenandnow.com/
October 10
please check out my site an tell me what you think: http://boston.sportsthenandnow.com/
October 10
Joe Gill commented on Joe Gill's blog post 'My Passion for Marketing: Building a Following via Social Media'
Thanks for the kind words. Stumbleupon is blowing up all of a sudden. Any time I post an article/blog on there, we get at least 100-200 hits within minutes. Check it out!
October 10
David Lawyer commented on Joe Gill's blog post 'My Passion for Marketing: Building a Following via Social Media'
Joe - some excellent points in the post, especially the effective usage of social bookmarking - an area I tend to struggle with with regards to its real value. I also appreciate the "process" you listed. One of the big things with social media, beca…
October 10
Girish Dhat commented on Joe Gill's blog post 'My Passion for Markrting: Social Media Blitz in Sports'
BTW..."My Passion for Markrting" I guess E is missing in Marketing....:)
October 8
Terry left a comment for Joe Gill
October 6
Joe Gill added the App Twitter Tracker (Personal)
October 6
Joe Gill joined David Astramskas's group
Sports Web/Multimedia Production
For developers of sports multimedia/marketing content that is distributed via online, mobile devices, DVD, HD, etc
October 6
Joe Gill joined Stewart Whicker's group
Sports Social Networks
Developers of sports social networks. Share ideas to bring more people online to then go offline and play more sport.
October 6
Joe Gill joined ArLena Richardson The ePublicist's group
Twitter Sports Connect
A place for members who tweet to share twitter names, tools, news, and advice
October 6
Joe Gill added 2 blog posts
October 6
Joe Gill left a comment for Terry
October 6

Profile Information

What kind of company do you work for?
other
What is the name of your company?
Boston Sports Then and Now
What is your job title?
Marketing Manager and Contributing Blogger
What is your job function?
Marketing
Company Website
http://boston.sportsthenandnow.com/
Who referred you to SM 2.0? (Or how did you find it)?
Linked in

Joe Gill's Blog

Joe Gill

My Passion for Marketing: Building a Following via Social Media

Sports, Marketing, and Creative Writing. What could be better?
Two months ago, I was asked by a former business associate to contribute to some sports history websites (http://boston.sportsthenandnow.com/ and http://sportsthenandnow.com/) that he was launching. He asked me because he knew I was very passionate about Boston Sports especially the Bruins and the Patriots.

People always tell me that things happen for a reason.

I was a casualty of financial cuts at my last job, so I have some free… Continue

Posted on October 6, 2009 at 11:18am — 2 Comments

Joe Gill

My Passion for Marketing: Social Media Blitz in Sports

All I have to say is WOW! T.O. tweeting about the Buffalo Bills draft pick signing before Adam Schefter from ESPN reported it. OchoCinco tweeting about his FG kick and kick off against New England, literally right after the game probably within seconds (Who knows, he may have had a waterproof IPhone in the shower). I had a bad case of insomnia last night, so I tuned into Ocho video streaming from the Bengals team plane! Great content, especially Ocho's commentary about the Panini he was eating (… Continue

Posted on October 6, 2009 at 11:00am — 1 Comment

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At 12:12pm on October 6, 2009, Terry said…
Joe,
Flimp is a Marketing Platform that allows anyone with basic computer skills to Create, Send, and Track "eVideos."
To learn more, please visit us at www.flimp.net
Thanks,
Terry
 
 

Groups

Forum

Romi Mardela

Sports Marketing in Indonesia

I am a graduate student at the University of Padang, Indonesia. I want to do research on sports marketing at the Komite Olahraga Nasional Indonesia (KONI/National Sports Committee of Indonesia), a fo…

Tagged: indonesia, marketing, sports, study, research

Started by Romi Mardela in About Sports Marketing 2.0 - news from the admin 12 hours ago.

Andrew McConachie

Social Media within Football (Soccer) - is there a place for it? 8 Replies

Within the current climate, is there a place for social media within football clubs who cannot control the views of the public. With such outrageous views such as racism, sectarianism, sexism - How c…

Started by Andrew McConachie in Web 2.0 general ideas. Last reply by Christopher 10 hours ago.

federico smanio

sports sponsoring by a bank 6 Replies

Hello! I am studying how a bank could sponsor a sports event or championship. Do you have any ideas? It's the first italian bank and they are targeting young people age 6-18. The bank is very well kn…

Tagged: Italy, youngsters, sport, sponsor, bank

Started by federico smanio in Sponsorship Strategy. Last reply by Richard J. Farley, Jr. 17 hours ago.

Joe Gill

Seeking advertisers for Boston Sports Website 2 Replies

Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago, a…

Tagged: webadvertissers, boston, sportswebsites, sportsmarketing

Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.

Mark Gleason

Atlanta Astros 09 MSBL World Series Champs

Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Cali…

Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL

Started by Mark Gleason in Web 2.0 general ideas Nov 6.

About

Pat Coyle Pat Coyle created this Ning Network.

Sports Marketing 2.0

Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us

In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.

RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook

This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]

Sponsor Tweets from SBJ in NYC today

Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]

Can you spot the Colts (employees) in this photo?

MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]
 

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