Re-thinking sports marketing now that fans are in charge
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Jimena Alexander
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Profile Information
- What kind of company do you work for?
- agency
- What is the name of your company?
- Parkwest Staffing
- What is your job title?
- staffing manager
- What is your job function?
- sales
Groups
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Sport Management in th...
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Sports Social Networks
171 members
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Twitter Sports Connect
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The European perspective
52 members
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Marketing Software for...
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Forum
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago,...
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Ca...
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 20 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case...
Started by Pat Coyle in Killer Apps. Last reply by Miklós Breitner Nov 16.
Sports marketing in London
Looking for a sports marketing role in London, any advice?! Cheers, Ladi
Started by Ladi Moradi in Job Openings Nov 2.
Fund Sport - Grassroots sports blog 10 Replies
We're soon to be launching FundSport.com, a new blog site focussed exclusively on the development on grassroots sport across the globe. We are currently looking for contributors to write posts for...
Tagged: Marketing, Fundraising, PR, sports, grassroots
Started by Ashley Read in Web 2.0 general ideas. Last reply by Ashley Read Nov 24.
About
Sports Marketing 2.0
Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us
In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]© 2009 Created by Pat Coyle
Comment Wall (23 comments)
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I just joined yesterday so you are my friend on Sports Marketing 2.0. I am based in Melbourne, Australia and work as a Fan Development Manager for The Essendon Football Club (www.essendonfc.com.au), which is one of the biggest sporting clubs in Australia. We actually just launhed our viral video for the upcoming season http://www.essendonfc.com.au/membership/this-is-essendon.asp
Let me know your thoughts and a bit more about you.
Regards,
Nick
Thank you for adding me to your network. Please let me recommend you my golf business blog - www.golfbusinessmonitor.typepad.com. I hope you'll find it useful and interesting.
Have a nice day.
Miklós
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www.golfbusinessmonitor.typepad.com
www.twitter.com/breiti
Skype: mikibreitner
E-mail: breitnerm@live.com
good to link-up. I run a cycling specific production company, so give me a shout if you need anything cycling. Here's the teaser trailer for our latest production: http://www.youtube.com/watch?v=eCFj6liXPow&fmt=18
Thank you for the addition here on sportsmarketing, I'm in rugby and netball (merchandising with my own brand) and we're on the verge of starting our own rugby school here in Dubai. If you need information about rugby or to have a chat about rugby, drop me a line or two. Kind regards.
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