Re-thinking sports marketing now that fans are in charge
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Ed Trost
- Palm Springs, CA
- United States
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Profile Information
- What kind of company do you work for?
- other
- What is the name of your company?
- Real Time Matrix
- What is your job title?
- Vice President, Business Development
- What is your job function?
- sales
- Company Website
- http://www.realtimematrix.com
- Personal Website
- http://www.wolfmotivation.com/bios/meet_e_trost.htm
- Who referred you to SM 2.0? (Or how did you find it)?
Groups
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Twitter Sports Connect
64 members
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Sport Management in the…
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Sports Reporters
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Sports Social Networks
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The European perspective
55 members
Forum
Sports Marketing in Indonesia 2 Replies
I am a graduate student at the University of Padang, Indonesia. I want to do research on sports marketing at the Komite Olahraga Nasional Indonesia (KONI/National Sports Committee of Indonesia), a fo…
Tagged: indonesia, marketing, sports, study, research
Started by Romi Mardela in About Sports Marketing 2.0 - news from the admin. Last reply by Romi Mardela Dec. 22, 2009.
Social Media within Football (Soccer) - is there a place for it? 11 Replies
Within the current climate, is there a place for social media within football clubs who cannot control the views of the public. With such outrageous views such as racism, sectarianism, sexism - How c…
Started by Andrew McConachie in Web 2.0 general ideas. Last reply by Andrew McConachie Dec. 21, 2009.
sports sponsoring by a bank 7 Replies
Hello! I am studying how a bank could sponsor a sports event or championship. Do you have any ideas? It's the first italian bank and they are targeting young people age 6-18. The bank is very well kn…
Tagged: Italy, youngsters, sport, sponsor, bank
Started by federico smanio in Sponsorship Strategy. Last reply by federico smanio Dec. 19, 2009.
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago, a…
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov. 17, 2009.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Cali…
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov. 6, 2009.
About
Sports Marketing 2.0
Pepsi moves away from Super Bowl to create its own movement, online
MILWAUKEE – Pepsi’s Super Bowl streak is over after a 23-year run. Ads for the drinks won’t appear in next year’s Super Bowl on CBS. Instead, the company plans to shift ad dollars to a new marketing effort that’s mostly online. “In 2010, each of our beverage brands has a strategy and marketing platform that will be [...]Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us
In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]© 2010 Created by Pat Coyle
Comment Wall (6 comments)
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I am looking for an internship this summer do you have a email adress in order to send you my resume and cover letter ?
I thought I had responded back to Allie. If not, I apologize. I don't really see a fit with Flimp. If you do, let me know and I'd be happy to discuss. You can get a good ideas as to what we do at voretexme.com/info. Thanks.
Ed
Just checking to see if you saw a fit with Flimp?
Thanks,
Terry
As a collegiate athlete and avid sports fan I want to share with you the connection I have made between Real Time Matrix and Flimp Media www.flimp.net . As an intern for Flimp I have been researching opportunities for sponsored web video marketing using professional and college sports video content. Our platform turns web video and images into sponsored interactive sports marketing campaigns with detailed reporting for promoting athletic events, teams, players and products.
We believe web video marketing (not advertising) will become a large new sports marketing and sponsorship revenue opportunity soon. We are already working with professional golf, tennis and lacrosse clients and believe there is a significant web video marketing sponsor opportunity for all types of sports.
We would be happy to show you how our technology works and to set up a demo account. Please let me know if this is of interest or if you have any additional questions. I look forward to getting your feedback and proceeding from there.
Regards,
Allie
Allie Whelan
FLIMP Media Inc.
2 Hayden Rowe
Hopkinton, MA 01748
508-596-9975
www.flimp.net
Thanks in advance,
Mike Casella
mcasella@eastamwell.org OR gatorgolfmike@yahoo.com