Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Deandra D.
  • Female
  • Atlanta, GA
  • United States
Share 

Deandra D.'s Friends

Deandra D.'s Groups

Deandra D.'s Discussions

What's the best way for NFL to handle Twitter?

Replied Aug. 6, 2009

 

Deandra D.'s Page

Latest Activity

Jason Peck commented on Deandra D.'s blog post 'TMZsports.com? A Little Too Much (For Me)'
I think it will certainly be interesting to watch. There's no question that people are thirsty for "news"/gossip like they will be able to provide about athletes. I don't really care whether an athlete is paying X dollars for child support to 3 wome…
yesterday
Jay Kemp commented on Deandra D.'s blog post 'TMZsports.com? A Little Too Much (For Me)'
Unless they can get a big name analist to jump on this gravy train, I cannot see this being a big thing. Nobody that cares about sports will take it for anything.
December 22, 2009
Deandra D. added a blog post
I read over at SportsbyBrooks that TMZ is planning to add sports to its empire with TMZsports.com. While this may be a good move, business-wise, I see it causing more problems than anything else once, or if, it surfaces. TMZ can do what other sites…
December 22, 2009
Karen Gilmore left a comment for Deandra D.
December 16, 2009
Deandra D. updated their profile
December 15, 2009
is building her online network...connect with me!
December 15, 2009
Deandra D. and Gerardo Jerry Molina are now friends
December 3, 2009
Deandra D. commented on Shripal Shah's blog post 'SportsBiz: Redskins, Comcast teaming up online'
I tried it out a couple of weeks ago when you first blogged about it. Pretty cool and there is A LOT of content all in one place, which is very convenient. The only thing that bugs me is the requirement for large displays, which makes it pretty diff…
November 16, 2009
Deandra D. commented on Jason Peck's blog post 'Athletes Need Better Online Training'
most definitely, but who's to say they will take to it? I'm just not sure exactly who it should come from. Obviously leagues (the NFL at least) are trying to get a handle on it by fining athletes such as Larry Johnson, but I just hope that it doesn'…
November 4, 2009
Deandra D. commented on ArLena Richardson The ePublicist's group 'Twitter Sports Connect'
I'm a little new to sports marketing 2.0.... @SportsandaLatte on Twitter. I look forward to connecting with everyone!
November 2, 2009
Deandra D. and Gary Matthews are now friends
October 27, 2009
Deandra D. and Natalie Regoli, CEO are now friends
October 23, 2009
Deandra D. and Mark Gleason are now friends
October 7, 2009
Deandra D. joined ArLena Richardson The ePublicist's group
Twitter Sports Connect
A place for members who tweet to share twitter names, tools, news, and advice
September 22, 2009
Deandra D. commented on Shripal Shah's blog post 'RedskinsTwackle.com is live - curious on your thoughts?'
I agree that the site looks great! I too am an avid 'Skins fan and think it's a good hub for fan interaction and good use of social media.
August 13, 2009
Deandra D. joined Kiko Suarez's group
Ethnic/Multicultural Sports Marketing
The art of cross-pollinating sports with diverse groups of athletes, fans, coaches and executives, including international brand licensing and global presence
August 10, 2009

Profile Information

What kind of company do you work for?
other
What is the name of your company?
Georgia World Congress Center Authority (GWCC, GA Dome, Centennial Park)
What is your job title?
Electronic Media Specialist
What is your job function?
customer service
Personal Website
http://www.deandraRduggans.webs.com
Who referred you to SM 2.0? (Or how did you find it)?
LinkedIn

Deandra D.'s Blog

Deandra D.

TMZsports.com? A Little Too Much (For Me)

I read over at SportsbyBrooks that TMZ is planning to add sports to its empire with TMZsports.com. While this may be a good move, business-wise, I see it causing more problems than anything else once, or if, it surfaces. TMZ can do what other sites and news outlets can’t do, with no shame. They can dig into a celebrity’s personal life and expose to the public everything from their favorit… Continue

Posted on December 22, 2009 at 9:43am — 2 Comments

Comment Wall (2 comments)

You need to be a member of Sports Marketing 2.0 to add comments!

Join this Ning Network

At 8:10am on December 16, 2009, Karen Gilmore said…
Network build by women sports fans for women sports fans
Men are welcome to join as well 
http://womensportbarnetwork.ning.com/

Visit WSBN: Women Sport Bar Network
At 4:59pm on August 13, 2009, Terry said…
Hi Deandra,
I'm really impressed with your website. Great work.
Thought you might want to learn about our Platform that allows Marketer's to Create; Send; and Track "eVideo" campaigns without Programming or IT help!
Imagine being able to push out video broshures/collateral for clients, and have the campaign's tracked by individual email address?
Please visit our site at: www.flimp.net
Thanks,
Terry Whelan
SVP - Flimp Media, Inc.
Hopkinton, MA
 
 

Groups

Forum

Romi Mardela

Sports Marketing in Indonesia 2 Replies

I am a graduate student at the University of Padang, Indonesia. I want to do research on sports marketing at the Komite Olahraga Nasional Indonesia (KONI/National Sports Committee of Indonesia), a fo…

Tagged: indonesia, marketing, sports, study, research

Started by Romi Mardela in About Sports Marketing 2.0 - news from the admin. Last reply by Romi Mardela Dec. 22, 2009.

Andrew McConachie

Social Media within Football (Soccer) - is there a place for it? 11 Replies

Within the current climate, is there a place for social media within football clubs who cannot control the views of the public. With such outrageous views such as racism, sectarianism, sexism - How c…

Started by Andrew McConachie in Web 2.0 general ideas. Last reply by Andrew McConachie Dec. 21, 2009.

federico smanio

sports sponsoring by a bank 7 Replies

Hello! I am studying how a bank could sponsor a sports event or championship. Do you have any ideas? It's the first italian bank and they are targeting young people age 6-18. The bank is very well kn…

Tagged: Italy, youngsters, sport, sponsor, bank

Started by federico smanio in Sponsorship Strategy. Last reply by federico smanio Dec. 19, 2009.

Joe Gill

Seeking advertisers for Boston Sports Website 2 Replies

Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago, a…

Tagged: webadvertissers, boston, sportswebsites, sportsmarketing

Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov. 17, 2009.

Mark Gleason

Atlanta Astros 09 MSBL World Series Champs

Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Cali…

Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL

Started by Mark Gleason in Web 2.0 general ideas Nov. 6, 2009.

About

Pat Coyle Pat Coyle created this Ning Network.

Sports Marketing 2.0

Pepsi moves away from Super Bowl to create its own movement, online

MILWAUKEE – Pepsi’s Super Bowl streak is over after a 23-year run. Ads for the drinks won’t appear in next year’s Super Bowl on CBS. Instead, the company plans to shift ad dollars to a new marketing effort that’s mostly online. “In 2010, each of our beverage brands has a strategy and marketing platform that will be [...]

Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us

In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.

RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook

This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]

Sponsor Tweets from SBJ in NYC today

Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]
 

© 2010   Created by Pat Coyle

Badges  |  Report an Issue  |  Privacy  |  Terms of Service