Re-thinking sports marketing now that fans are in charge
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ArLena Richardson The ePublicist
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ArLena Richardson The ePublicist's Groups
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iPinZ
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Action Sports
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Search and Social Mark...
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Sports Social Networks
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Sport Driven
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Twitter Sports Connect
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ArLena Richardson The ePublicist's Discussions
Grad School?
Replied Jul 29
Twitter anyone?
Replied Jul 22
Sports Publicist and Social Media Coach.since 1990
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ArLena Richardson The ePublicist has not received any gifts yet
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Profile Information
- What kind of company do you work for?
- agency
- What is the name of your company?
- the ar lena richardson agency-Passionate, proven, polished professional who enjoys helping others to transform challenges into victories and using technology to transverse and synergize the real and virtual worlds. Connected with and respected by champion athletes, senior executives, and several social networking communities. Earned B.S. Economics from Southern Methodist University in Dallas, Texas. Pursuing MBA Information Management and Technology online with Western International University in Phoenix, Arizona. Single, no children, an adorable silky terrier named Polo nicknamed "Papa." Reality TV and cable news junkie.
- What is your job title?
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- What is your job function?
- management
- Company Website
- http://www.arlena.com
- Personal Website
- http://www.myspace.com/arlenatheepublicist
- Who referred you to SM 2.0? (Or how did you find it)?
- Ning Search Engine
Athletes for Cure Earns Twitter Award
Comment Wall (6 comments)
- At 2:30am on September 9, 2009,
Dion "Flea" Lee said… - Arlena, how can I get to Vegas to speak at our Women's Football Camp and Conference, check out www.womensfootballcamp.com , give me a call 702-764-8878. Looking forward to hearing from you soon.
- At 12:13pm on August 31, 2009,
Arlene Higginson said… - Just got your note, I'm just learning to negotiate all the comment options. Sure the interview thing sounds great, I'm trying to launch my Digital Sports Art to a bigger audience. It's very accessible because it's digital. ...Arlene
- At 6:04am on August 17, 2009,
Cynthia Mumbo said… - Hi ArLena,
This is great information. I'll let you know as soon as I get into contact with them both. You have been of great assistance.
Kind regards,
Cynthia
- At 5:24pm on August 7, 2009,
Gail Sideman said…
- Hi ArLena - Thank you for the kind notes here, and on Twitter. I like the potential of what this site has to offer...I've already read some great posts.
FYI - I'm a contributor to sportsnetworker.com and also contribute sports-related posts to mashable. Until I update my website (in progress), please check out those sites if you want to know more about my focus.
I look forward to learning more about you and your projects, as well.
Have a super weekend!
gail
- At 11:37am on July 13, 2009,
Julie Grice said… - Thank you - I'm so happy to be here!
- At 8:00am on July 8, 2009,
jim Orenberg said… - Thanks! And thanks for being my first friend here.
Groups
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The European perspective
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Sport Management in th...
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NASCAR
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Marketing & Sponsorshi...
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Pro Athletes
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Forum
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago,...
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Ca...
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 20 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case...
Started by Pat Coyle in Killer Apps. Last reply by Miklós Breitner Nov 16.
Sports marketing in London
Looking for a sports marketing role in London, any advice?! Cheers, Ladi
Started by Ladi Moradi in Job Openings Nov 2.
Fund Sport - Grassroots sports blog 10 Replies
We're soon to be launching FundSport.com, a new blog site focussed exclusively on the development on grassroots sport across the globe. We are currently looking for contributors to write posts for...
Tagged: Marketing, Fundraising, PR, sports, grassroots
Started by Ashley Read in Web 2.0 general ideas. Last reply by Ashley Read 1 day ago.
About
Sports Marketing 2.0
RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]Colts social media deliver game balls to fans
The Indianapolis Colts fan social network, MyColts.net is building its brand by offering members access to experiences other fans can’t get. One example: the MyColts.net Game Ball. Each week during the season one fan will be selected to receive a personalized game ball. These balls are official NFL footballs, and they’re painted by the same company that [...]© 2009 Created by Pat Coyle
