Re-thinking sports marketing now that fans are in charge

I recently made a post about capturing a very specific form of user-generated content - Fan Stories. Here is the post: http://sportsmarketing20.com/forum/topic/show?id=1736840%3ATopic%3A1942 Bazaarvoice recently launched a Stories application to help our clients capture this valuable word-of-mouth. Here is a link to learn more about the solution: http://bazaarvoice.com/stories.html You may also…
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