Re-thinking sports marketing now that fans are in charge
Share 'Should sports teams partner with local media to share content?'
There is a movement afoot among media companies to share content in order to save money and cover more news. Got us thinking...this might work in the sports media biz too... Historically the local media and sports teams have wrestled over who should pay who...and often times they end up paying each other. Now that most teams have established "news" Websites, would it make sense for the team to l…
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