Re-thinking sports marketing now that fans are in charge
Share 'This Is Essendon Aussie Rules Viral Video Launch'
Hi everyone, I work as The Fan Development Manager for The Essendon Football Club (www.essendonfc.com.au) in Melbourne, Australia and we have just launched our team viral video for the upcoming season (kicks off in March 2010). Essendon FC has about 270,000 fans on our database and approximately 1 million fans around Australia (population of Australia is approx 22 million) and along with Digita…
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© 2013 Created by Pat Coyle.
