Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Featured Groups

All Groups (57)

  • Sponsor Recaps

    3 members Latest Activity: Sep 16 This group is dedicated to providing great sponsor recaps. We want your input on what sponsors want to see, what is currently lacking and what great s…

  • Sport Driven

    13 members Latest Activity: Oct 29 Sport Driven is the first dedicated online sports marketing platform allowing sponsors and advertisers to easily find new commercial opportunities wit…

  • Sports Web/Multimedia Production

    31 members Latest Activity: Nov 12 For developers of sports multimedia/marketing content that is distributed via online, mobile devices, DVD, HD, etc

  • Pre-Game Mixer (Feb 11th)

    30 members Latest Activity: Jul 13 Join this group if you want to meet for cocktails (or dinner) the night before Sports Marketing 2.0 Summit – (Monday, Feb 11th). We'll meet in the Ro…

  • Pro Athletes

    31 members Latest Activity: Nov 21 Current and former pro athletes and the industries that service them and pro sports.

  • Ticket Sales

    17 members Latest Activity: Aug 19 Anyone looking to share success ideas about how the internet/new media has helped you sell tickets

  • Minor League Baseball

    8 members Latest Activity: Aug 13 A group dedicated to networking among the Minor Leauge organizations.

  • Twitter Sports Connect

    55 members Latest Activity: Nov 20 A place for members who tweet to share twitter names, tools, news, and advice

  • Collegiate Marketing & NCAA

    48 members Latest Activity: Oct. 23, 2008 This is a private group for Collegiate Sports Marketing

  • NFL Business

    14 members Latest Activity: Apr. 21, 2008 This is a private group for use by NFL teams

  • NHL Business

    7 members Latest Activity: May. 20, 2008 This is a private group for NHL teams

  • NASCAR

    49 members Latest Activity: 13 hours ago a private group for those involved in the NASCAR world

  • Fantasy Sports Business

    31 members Latest Activity: Sep 16 A group for those interested in the business end of fantasy sports and fantasy sports marketing.

  • Action Sports

    42 members Latest Activity: Nov 12 Discussing the growth of action sports like snowboarding, skateboarding, surfing, motocross, bmx, and wakeboarding.

  • Motor Sports Business Fuel

    49 members Latest Activity: Nov 5 Single point of global contact for marketers and executives in the motor sports industry to share opportunities, ideas and trends. Make contact with c…

  • Chicago - United Center

    29 members Latest Activity: Jun 27 Sports Marketing 2.0 VIP Summit is coming to Chicago on Thursday, June 12, 2008. 1pm to 8pm. Program will be held at the United Center. Visit the even…

  • San Francisco - AT&T Park

    41 members Latest Activity: Jul 13 Sports Marketing 2.0 VIP Summit is coming to San Fransico on Tuesday, May 6, 2008. 1pm to 8pm. Program will be held at AT&T Park. Visit the event Web…

  • SCORE OS - Fantasy Sports Management System

    6 members Latest Activity: Jun. 2, 2008 SCORE OS is a collaborative effort to develop an open source Fantasy Sports Management System with multiple game types for business or entertainment p…

  • Dragon Boat Enthusiasts

    2 members Latest Activity: Mar 30 A forum for those interested in the sport of dragon boating, creating local festivals, sponsorship rights and activation strategies.

  • Sports Reporters

    18 members Latest Activity: Jun 27 Networking site for sports writers and bloggers.

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Groups

Discussion Forum

Mark Gleason

Hockey – Players, Parents & Coaches

C.H.A.M.P.S. Welcomes Hockey To Our Sports Family - We are looking to network and partner with individuals and organizations to incorporate Hockey into our operations. If you are a Hockey Player or...

Tagged: school, Athlete, High, Sports, hockey

Started by Mark Gleason Oct 1.

Gijsbregt Brouwer

Naming rights flying in from US - ready for another bubble? 2 Replies

In Europe (where the UK are leading the way), we see increasingly more new stadiums. According to the US model, part of the investment comes from stadium naming sponsors (so called naming rights). ...

Tagged: credit, investment, real estate, sponsoring, naming rights

Started by Gijsbregt Brouwer. Last reply by Henk-Frits Verkerk Nov. 5, 2008.

Kiko Suarez

Are sports truly global? 10 Replies

Hi, I'm a Spaniard living in the USA, and have started my own sports marketing company focusing on reaching out to fans of different background, culture or geography. After Beckham's announced ret...

Started by Kiko Suarez. Last reply by Christophe Rethore Sep 14.

About

Pat Coyle Pat Coyle created this social network on Ning.

Sports Marketing 2.0

RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook

This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]

Sponsor Tweets from SBJ in NYC today

Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]

Can you spot the Colts (employees) in this photo?

MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]

Colts social media deliver game balls to fans

The Indianapolis Colts fan social network, MyColts.net is building its brand by offering members access to experiences other fans can’t get. One example: the MyColts.net Game Ball. Each week during the season one fan will be selected to receive a personalized game ball. These balls are official NFL footballs, and they’re painted by the same company that [...]

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