Re-thinking sports marketing now that fans are in charge
All Discussions Tagged 'social' (8)
| Discussions | Replies | Latest Activity |
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Can fantasy biz survive without social media?Can fantasy biz survive without social media? Share your thoughts here This question is inspired by Sports 2.0 member, Scott Philp, who pu… Started by Pat Coyle |
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Nov 2 Reply by Bob Gaudreau |
I'm anxious to see how Twitter will be used in the sports biz world. We don't yet know what it will become, because it hasn't scaled to the… Started by wxjunkie |
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Mar 9 Reply by Tim Horton |
What makes web communities appealing to SponsorsAll, Recently I have been working with our sales team on trying to educate them on what would draw a sponsor to a Sport Community. I was… Started by Paul Marsh |
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Jan 21 Reply by wxjunkie |
Zoosse, the Athlete Community /Sports Portal just launched!And we are encouraging everyone to join www.zoosse.com, check it out and give us feedback. We are also looking for some Angel/growth invest… Started by Greg Burton |
0 | Nov. 25, 2008 |
Fans' opinions in scouting and drafting processesDo you think that technical directors and coaches will, one day, be open to listen to the "Voice of the Customer"(using a Six Sigma term he… Started by Kiko Suarez |
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Aug. 22, 2008 Reply by Tim Horton |
My Perdictions for 2008 in Social Media "Why All the Buzz?"The Future of the Online World: “48% of Advertisers will invest in marketing on social networking channels. Last year about 38% were messa… Started by Gary Hall |
0 | Feb. 5, 2008 |
Have you heard of "Social Technographics"?How would it change your online marketing strategy if you knew how your customers use social media? That's the essential question asked by… Started by Pat Coyle |
0 | Jan. 9, 2008 |
Facebook & MySpace lead in size, but do smaller networks lead in engagement?Interesting WaPo article about companies increasing ad dollars spent on niche social networks. We saw how fast brands like Coke ran away f… Started by Mark Phillip |
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Jan. 6, 2008 Reply by Pat Coyle |
Groups
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The European perspective
53 members
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Ethnic/Multicultural Spo…
33 members
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Twitter Sports Connect
58 members
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Sport Management in the…
28 members
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Sports Social Networks
171 members
Forum
Social Media within Football (Soccer) - is there a place for it? 1 Reply
Within the current climate, is there a place for social media within football clubs who cannot control the views of the public. With such outrageous views such as racism, sectarianism, sexism - How c…
Started by Andrew McConachie in Web 2.0 general ideas. Last reply by Ryan Knapp 8 hours ago.
sports sponsoring by a bank
Hello! I am studying how a bank could sponsor a sports event or championship. Do you have any ideas? It's the first italian bank and they are targeting young people age 6-18. The bank is very well kn…
Tagged: Italy, youngsters, sport, sponsor, bank
Started by federico smanio in Sponsorship Strategy 17 hours ago.
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago, a…
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Cali…
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 20 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case s…
Started by Pat Coyle in Killer Apps. Last reply by Miklós Breitner Nov 16.
About
Sports Marketing 2.0
Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us
In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]© 2009 Created by Pat Coyle
