Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Matt Hansen

Matt Hansen's Discussions (5)

Search Forum

View

Discussions Replied To (4) Replies Latest Activity
Pat Coyle

"As I blogged about yesterday http://is.gd/251gJ , I believe the teams should decide…"

Matt Hansen replied Aug 6 to What's the best way for NFL to handle Twitter?

 24 Aug 15
Reply by ArLena Richardson The ePublicist
Pat Coyle

"Interesting, Pat. I would also ask, does there need to be a 'church and state' type…"

Matt Hansen replied Mar 26 to Should sports teams partner with local media to share content?

 2 Mar 26
Reply by Marti Funk
Jake Shannon

"http://twitter.com/SportsMarkGuy"

Matt Hansen replied Mar 25 to Twitter anyone?

 12 Jul 22
Reply by ArLena Richardson The ePublicist
Michael Greenspon

"Michael - If you're still looking for help with this, I worked for the MN Wild in a…"

Matt Hansen replied Oct. 23, 2008 to Cost of sports team theme song

 2 Oct. 23, 2008
Reply by Matt Hansen

RSS

Groups

Discussion Forum

Robert K Sebbale

Home grown Database versus vendor CRM programs

What would be the best CRM program for a football (soccer) property to utilize for it's every day relationships? Would it not be better to have a home grown database and the use that to communicate w…

Started by Robert K Sebbale Feb 17.

Mike Mahoney

Microsoft CRM Users? 1 Reply

Any other users of Microsoft CRM for selling sponsorships?

Started by Mike Mahoney. Last reply by Eric Reckman Apr 1.

About

Pat Coyle Pat Coyle created this Ning Network.

Sports Marketing 2.0

Thanks to Facebook, (and IKEA and Intel), the Era of Social Commerce is upon us

In the very near future, I foresee sports and entertainment properties selling tickets via promotions like these. Stay tuned.

RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook

This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]

Sponsor Tweets from SBJ in NYC today

Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]

Can you spot the Colts (employees) in this photo?

MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]

© 2009   Created by Pat Coyle

Badges  |  Report an Issue  |  Privacy  |  Terms of Service