Re-thinking sports marketing now that fans are in charge
Killer Apps (12)
| Discussions | Replies | Latest Activity |
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How are golfers and golf courses using social media & mobile?I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being b... Started by Pat Coyle |
20 |
Nov 16 Reply by Miklós Breitner |
In-Stadium Smart Phone Usage DataHi, all. I was wondering if anyone had or came across data showing current and/or projected smart phone usage by spectators in pro stadiu... Started by Austin Hurwitz |
0 | Jul 27 |
Fan stories as marketingI recently made a post about capturing a very specific form of user-generated content - Fan Stories. Here is the post: http://sportsmarke... Started by Chad Bockius |
1 |
Apr 30 Reply by Jonathan Dusing |
Fantastic Fan Interaction - Fanaticam!Fanaticam has developed a turn-key digital media marketing video system that teams can use to give their fans a unique, high-value game-d... Started by Gary P. |
0 | Apr 17 |
Like a "Twitter with prediction games for live major sporting events" - Calling All Seasoned Sponsorship Sales Pros with strong brand/agency relationships.KlickSports.com - a new Web 2.0 company - founded in 2006 - has a very unique live game offering for March Madness (and many other major ... Started by Kent Jordan |
0 | Jan 19 |
Crowdsourcing, Community, & CompetitionLot of Buzz words these days, Community & Crowdsourcing being 2 of the biggest without a doubt. However, it's the methodology to extr... Started by Clinton |
0 | Jan 7 |
Looking for feedback: iPhone, widgets (Cerado Ventana)Hi, all. Would love some feedback. We've developed a service that lets an individual rapidly create, deploy and manage mobile-based apps ... Started by Christopher Carfi |
1 |
Dec. 16, 2008 Reply by Christopher Carfi |
Nike should create a Nikeplus app for the iPhone 3GWith the 3G & GPS possibillities of the new iPhone, Nike should be working hard to create an app for its Nikeplus platform. Now, othe... Started by Gijsbregt Brouwer |
2 |
Aug. 22, 2008 Reply by Gijsbregt Brouwer |
Fans' opinions in scouting and drafting processesDo you think that technical directors and coaches will, one day, be open to listen to the "Voice of the Customer"(using a Six Sigma term ... Started by Kiko Suarez |
1 |
Aug. 22, 2008 Reply by Tim Horton |
New Sports News ApplicationHey everyone, So I wanted to share my sports app with everyone and get some feedback. The sports app is: FanBoom.com and the idea behin... Started by Jake Rutter |
9 |
Jul. 23, 2008 Reply by Jeremy Beynon |
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The European perspective
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Forum
Seeking advertisers for Boston Sports Website 2 Replies
Looking for partners to advertise on http://boston.sportsthenandnow.com/. This site is unique due to its mix of current and historical sports content. We also have rates for our National, Chicago,...
Tagged: webadvertissers, boston, sportswebsites, sportsmarketing
Started by Joe Gill in Sponsorship Strategy. Last reply by Joe Gill Nov 17.
Atlanta Astros 09 MSBL World Series Champs
Phoenix, Arizona October 25th, 2009Two C.H.A.M.P.S. Athletes Help Win MSBL – The Atlanta Astros, Norcross, GA. Coached by Mr. Marty Kelly, won the 2009 MSBL World Series by defeating a team from Ca...
Tagged: Athletics, Arizona, Phoenix, Baseball, MSBL
Started by Mark Gleason in Web 2.0 general ideas Nov 6.
How are golfers and golf courses using social media & mobile? 20 Replies
I have to speak to a group of golf course owners next week, and I'd like to show them examples of how social media and mobile are being best utilized in golf industry. Does anyone know of any case...
Started by Pat Coyle in Killer Apps. Last reply by Miklós Breitner Nov 16.
Sports marketing in London
Looking for a sports marketing role in London, any advice?! Cheers, Ladi
Started by Ladi Moradi in Job Openings Nov 2.
Fund Sport - Grassroots sports blog 9 Replies
We're soon to be launching FundSport.com, a new blog site focussed exclusively on the development on grassroots sport across the globe. We are currently looking for contributors to write posts for...
Tagged: Marketing, Fundraising, PR, sports, grassroots
Started by Ashley Read in Web 2.0 general ideas. Last reply by Ashley Read Nov 4.
Sports Marketing 2.0
RCA earns fan love and generates Word-of-mouth on MyColts.net, Facebook
This is NOT your father’s register to to win program MyColts.net launched a new promotion last week in which title sponsor, RCA, is giving away flat-screen TVs for the fans who write the best blogs. RCA is asking Colts fans to talk about what it’s like to watch Colts games on TV, and how much [...]Sponsor Tweets from SBJ in NYC today
Kathleen Hessert @kathleenhessert is live blogging from SBJ’s Sponsorship Symposium today in NYC. She has posted some juicy tidbits about sponsorship and social media. Here are some of my favorites: “Sponsorship hasn’t changed. The world has changed.It’s been a sobering year” AmEx Rich Learfield VP Global says Social Media allows them to gain scale & engage passionate [...]Can you spot the Colts (employees) in this photo?
MyColts.net members throw a party…and team joins in Just saw this photo on MyColts.net. It was taken at a pre-season party organized by MyColts.net members on the eve of the home opener. Several Colts staffers were in the house giving away prizes (and even some game tickets) to the fans. Many of these fans came from [...]Colts social media deliver game balls to fans
The Indianapolis Colts fan social network, MyColts.net is building its brand by offering members access to experiences other fans can’t get. One example: the MyColts.net Game Ball. Each week during the season one fan will be selected to receive a personalized game ball. These balls are official NFL footballs, and they’re painted by the same company that [...]© 2009 Created by Pat Coyle
