Re-thinking sports marketing now that fans are in charge
Killer Apps (10)
| Discussions | Replies | Latest Activity |
|---|---|---|
Fan stories as marketingI recently made a post about capturing a very specific form of user-generated content - Fan Stories. Here is the post: http://sportsmarke... Started by Chad Bockius |
1 |
Apr 30 Reply by Jonathan Dusing |
Fantastic Fan Interaction - Fanaticam!Fanaticam has developed a turn-key digital media marketing video system that teams can use to give their fans a unique, high-value game-d... Started by Gary P. |
0 | Apr 17 |
Like a "Twitter with prediction games for live major sporting events" - Calling All Seasoned Sponsorship Sales Pros with strong brand/agency relationships.KlickSports.com - a new Web 2.0 company - founded in 2006 - has a very unique live game offering for March Madness (and many other major ... Started by Kent Jordan |
0 | Jan 19 |
Crowdsourcing, Community, & CompetitionLot of Buzz words these days, Community & Crowdsourcing being 2 of the biggest without a doubt. However, it's the methodology to extr... Started by Clinton |
0 | Jan 7 |
Looking for feedback: iPhone, widgets (Cerado Ventana)Hi, all. Would love some feedback. We've developed a service that lets an individual rapidly create, deploy and manage mobile-based apps ... Started by Christopher Carfi |
1 |
Dec. 16, 2008 Reply by Christopher Carfi |
Nike should create a Nikeplus app for the iPhone 3GWith the 3G & GPS possibillities of the new iPhone, Nike should be working hard to create an app for its Nikeplus platform. Now, othe... Started by Gijsbregt Brouwer |
2 |
Aug. 22, 2008 Reply by Gijsbregt Brouwer |
Fans' opinions in scouting and drafting processesDo you think that technical directors and coaches will, one day, be open to listen to the "Voice of the Customer"(using a Six Sigma term ... Started by Kiko Suarez |
1 |
Aug. 22, 2008 Reply by Tim Horton |
New Sports News ApplicationHey everyone, So I wanted to share my sports app with everyone and get some feedback. The sports app is: FanBoom.com and the idea behin... Started by Jake Rutter |
9 |
Jul. 23, 2008 Reply by Jeremy Beynon |
7th inning stretch for innovationWhile attending an A's / Yankees game with a good friend, we were prompted to stand-up and participate in 7th inning stretch by sending a... Started by Skip |
3 |
May. 21, 2008 Reply by Kent Jordan |
The real killer appis text to screen. Works invenue and kills on TV. its giving the fan a voice in the game and they love it. Your selling entertainment and... Started by JB Vick |
0 | Apr. 24, 2008 |
Groups
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Twitter Sports Connect
7 members
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Sports Social Networks
144 members
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St. Thomas University ...
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Sport Driven
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Motor Sports Business ...
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Forum
2D Codes
Has anyone tried a 2D code promotion to promote their brand on mobile?
Started by jim Orenberg in Big Media Digital Strategy 1 day ago.
Sponsorship Sales role
Hi, I am looking for someone to pull some sponsorship deals together for www.heavensgame.com with companies in the UK & USA. At present the role would be part time and commission based. If y...
Started by Jeremy Beynon in Sponsorship Strategy Jun 29.
F1 scandal 2 Replies
What is your opinion about the new F1 scandal? Do you think that everything will end up with having a brand new competition? What will the TV channels do?
Tagged: F1
Started by Stanescu Simona in Sponsorship Strategy. Last reply by Stanescu Simona Jun 25.
What are the main problems in sports marketing in your area? 3 Replies
In Romania the main problem is that sports marketing is just discovered but I am sure that in time sports marketing will grow. Very "hot" problems are: the lack of money, the decline of birth rate,...
Started by Stanescu Simona in Web 2.0 general ideas. Last reply by Stanescu Simona Jun 25.
Agencies 1 Reply
Wondering if anyone has any strategies for securing agency buys online? Are they only looking for display and search inventory? Is there a particular way to go about engaging them? Thanks, Simon
Started by Simon in Sponsorship Strategy. Last reply by Shripal Shah Jun 12.
Sports Marketing 2.0
Sports fans like to play games with eachother, online and off
When we were designing MyColts.net we were heavily influenced by Computer Game Theory. We think the overall community experience can and should be one big game fans play together… Just this piece in Forbes written by Peter Daboll, CEO of Bunchball. He does a better job than I explaining game mechanics. I think this is an [...]NFL.com grows 153% during DRAFT
Fans visiting NFL.com on Draft weekend spent a record average of 45 minutes on the site – up 153 percent from a year ago. Visitors to NFL.com over the weekend increased 28 percent over 2008 while video streams accessed were up 65 percent. In addition, fans viewed three times more NFL.com Draft content on their [...]How sports teams make money online
I am excited to announce that Sports Marketing 2.0 is holding a series of three, regional conferences to help professional, minor league and college teams generate revenue from digital channels (Web, E mail, Video, Social Media) Follow the registration links below to read more information for each event. We’ve got a great cross-section of speakers from [...]ESPN Launches “Blog Buzz”
ESPN listening to blogosphere, putting stories on the air I just got off the phone with Kathleen Hessert, President of Sports Media Challenge, the company behind Blog Buzz. She’s got a million clients and even more great stories to tell. If you’d like to hear some of them, you should join us at our Team Digital [...]© 2009 Created by Pat Coyle
